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Case study · Founder-led video editing · B2B YouTube

Stratabeat: founder-led video editing for YouTube.

Stratabeat is a B2B SEO and GEO agency. Its founder, Tom Shapiro, and its growth chief record the talks; our done-for-you video editing turns them into YouTube videos and LinkedIn cuts, with hooks, thumbnails and light motion graphics in the Stratabeat brand. Authority content for B2B founders, without the editing workload.

30 videos delivered20 short cutdowns5.0 on Clutch

Delivered30 videos

Also cut forLinkedIn + Shorts

Trusted by global creators, startups and established brands

Godaddy logo scaled
tumeke logo black
compass logo black
Ulta logo black
esf logo black
dataflik logo black
presso logo black
brighwork black
vyve logo black
blue zones health head logo white 500w 2
client logo lelefarley
RM black
cradle black
Godaddy logo scaled
tumeke logo black
compass logo black
Ulta logo black
esf logo black
dataflik logo black
presso logo black
brighwork black
vyve logo black
blue zones health head logo white 500w 2
client logo lelefarley
RM black
cradle black

30

final videos delivered

10

long-form B2B talks

20

short cutdowns, teasers and LinkedIn versions

133

files reviewed in Frame.io: every version, cut and thumbnail

Founder YouTube video editing

Founder YouTube video editing for a B2B SEO and GEO agency.

Long-form founder-led talks edited for YouTube, with hooks, thumbnails and light motion graphics in the Stratabeat brand. Each one plays right here.

Long-form · YouTube

How to Appear in AI Search

Alexis on GEO: how a B2B brand gets named in AI answers, with a client story as the worked example.

Long-form · YouTube

Should You Invest in SEO in 2026?

A talk on the question every B2B team is asking, with on-screen text and a branded thumbnail.

Long-form · YouTube

Stratabeat's GEO Playbook for 2026

A full walkthrough of the agency’s GEO playbook for B2B teams.

Long-form · YouTube

How to Increase Your B2B SaaS Leads by 544%

A client growth story built around the headline number.

Long-form · YouTube

7 GEO Tactics That Are Working in 2026

Seven GEO tactics drawn from thousands of data points.

Long-form · YouTube

How to Hire the Right SEO Agency

Advice for B2B marketers on choosing an agency and the mistakes to avoid.

Long-form · YouTube

Diving Deep with Audience Insights

A deep dive on audience insight for B2B marketers, cut from a long recording.

Long-form · YouTube

The Biggest Challenges Facing B2B CMOs Right Now

What B2B CMOs struggle with in 2026 and how to fix it, cut for pace.

Long-form · YouTube

Neuromarketing Principles Every B2B CMO Needs to Know

Neuromarketing principles explained with on-screen graphics.

Long-form · YouTube

The B2B Growth Framework That Makes Every Channel Work Harder

A growth framework for B2B teams, in the Stratabeat brand.

Done-for-you video editing

Done-for-you video editing: LinkedIn and teaser cutdowns.

Every long-form talk is cut into LinkedIn versions, teasers and mid-length cuts, so one recording feeds every channel.

YouTube cut

Why Bold Marketing Wins

Tom Shapiro’s case for bold B2B marketing, edited as a tight talking-head cut.

YouTube cut

Marketing Attribution is Broken. What B2B CMOs Should Do About It.

A short, clear take on attribution with on-screen text.

Mid-length cut

The Fastest Way to Scale Your B2B Leads

A fast B2B lead-generation lesson cut for social.

Short cut

The Fastest Way to Scale Your B2B Leads (Short Cut)

The same lesson reduced to its core.

LinkedIn cut

How to Increase Your B2B SaaS Leads by 544%

A LinkedIn-length cut of the 544% growth story.

LinkedIn cut

The Biggest Challenges Facing B2B CMOs

The CMO challenges talk cut for LinkedIn.

LinkedIn cut

How to Hire the Right SEO Agency

A LinkedIn version of the agency-hiring talk.

LinkedIn cut

The B2B Growth Framework

The growth framework distilled for LinkedIn.

LinkedIn cut

Diving Deep with Audience Insights

A LinkedIn cut from the audience-insights talk.

LinkedIn cut

7 GEO Tactics That Are Working in 2026

A LinkedIn cut of the seven GEO tactics.

LinkedIn cut

Stratabeat's GEO Playbook

A one-minute LinkedIn cut of the GEO playbook.

Teaser

How to Appear in AI Search

A teaser that sells the full talk in under a minute.

Teaser

Should You Invest in SEO in 2026?

A teaser cut for the SEO investment talk.

Teaser

7 GEO Tactics That Are Working in 2026

A teaser for the GEO tactics talk.

Teaser

Stratabeat's B2B GEO Playbook

A teaser for the GEO playbook.

Short-form video editing

Vertical short-form video editing.

9:16 cuts for Shorts, Reels and LinkedIn mobile, ready to post.

Vertical short

What I Would Tell Every First-Time VP of Marketing

Advice for new marketing leaders, cut for the vertical feed.

Vertical short

Explaining SEO ROI to the CEO

A vertical short on making the SEO case upstairs.

Vertical short

How to Compare Your AI Visibility Against Competitors

A quick how-to in 9:16.

Vertical short

How to Build a Content Strategy

A vertical short on content strategy basics.

Vertical short

Neuromarketing Principles for B2B CMOs

The neuromarketing talk as a vertical short.

Authority content for B2B founders

They talk. We make it watchable.

01 · The package

A monthly video package, every month.

Stratabeat works with us on a monthly package of long-form YouTube videos and LinkedIn clips, with hooks, thumbnails and light motion graphics.

Tom and Alexis record the talks and share the files through the project board. Our editors take it from there.

02 · The review

Notes on the frame, approval in the thread.

Each video goes to Frame.io, where Tom leaves timecoded notes and Alexis reviews against the brand. Both sign off in the card comments before anything is published.

On the first AI Search video, Tom asked for two sections to come out for accuracy, and Alexis added the team’s change requests in Frame.io.

03 · The brand

Their fonts, their colours.

Tom standardised the thumbnail font to Proxima Nova Extra Bold, and Alexis shared the Stratabeat palette for all thumbnails and video animations, then recreated reference thumbnails to show the look.

04 · The cuts

One talk, more than one video.

Ten long-form videos became thirty finals: YouTube talks, LinkedIn versions, teasers and vertical shorts. When Alexis asked for a closing slide pointing to the CMO Playbook, the copy was finalised in the card thread.

What every video gets

Built for B2B founder authority.

Hooks that open strong

Every video opens with a hook. It is part of the package from the first month.

On-brand thumbnails

Stratabeat's palette and Proxima Nova Extra Bold, as set out in their brand guidelines.

Light motion graphics

Video animations are built in Stratabeat's own colours and fonts.

LinkedIn cuts

Clips and full versions prepared for LinkedIn as well as YouTube, where Stratabeat's buyers research them.

Short-form cuts

Short clips from the long-form talks, with a closing call-to-action slide when the brief asks for one.

Review in Frame.io

Notes are left on the frame and answered in writing, round by round, until both founders approve.

In the review thread

What the founders wrote back.

Exact comments from Stratabeat’s founders, left on the videos in review.

“Really well done! Love it!”
Tom Shapiro · Founder · on How to Appear in AI Search
“I’d like to echo Tom and say this is so good! I’m really happy with V1.”
Alexis Trammell · CGO · on How to Appear in AI Search
“Great, approved, love it! Looks great, thanks for all the work on this!”
Tom Shapiro · Founder · on Why Bold Marketing Wins

Stratabeat · Founder feedback

“We see a lot of value in the videos, even if they are not the direct source of new sales.”

What’s driving all the new business is AI Search, SEO, and referrals. However, with that said, I’m sure that the videos are helping. Just as our LinkedIn posts, awards, Clutch reviews, speaking gigs, writing, etc. are all helping. Ours is a complex, considered sale, so the collection of content is painting the right picture for us as they research us further.

stratabeat cs youtube avatar

Tom ShapiroFounder & CEO, Stratabeat

More results

Other creators, same playbook.

Every number is the creator’s, every video is ours. Click any result for the story.

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plus an 11-version brand film

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subscribers (49.6K → 158K)

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channel subscribers since we started

YouTube · Sociology, Oxford PhD · with us since Feb 2026. 3 data-heavy YouTube documentaries edited · First one: 535K views (200K+ in its first month) · 5-star Clutch review, Aug 2026.

“Everything is written in black and white with clear contingencies. There are no gimmicks.”
Dr. Jonathan Tam · Sociologist and YouTuber, Dr. Jonathan Tam (143K subscribers) · ★ Clutch

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