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Case study · YouTube documentaries

Jon Tam: from 7,500 to 143K subscribers.

Jon is an Oxford-trained sociologist who explains Asia with data. He writes and records. As his video editor, we turn each script into a 20-minute documentary: animated data, sourced B-roll, sound and music.

19× subscribers since we started535K views on our first video5.0 on Clutch

Channel today143K subs

Jon on Clutch“No gimmicks.”

Trusted by global creators, startups and established brands

Godaddy logo scaled
tumeke logo black
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dataflik logo black
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brighwork black
vyve logo black
blue zones health head logo white 500w 2
client logo lelefarley
RM black
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tumeke logo black
compass logo black
Ulta logo black
esf logo black
dataflik logo black
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brighwork black
vyve logo black
blue zones health head logo white 500w 2
client logo lelefarley
RM black
cradle black

The channel, then and now

Eight months. Nineteen times the audience.

Where the channel stood when Jon hired us in February 2026, and where it stands today.

Subscribers

Feb 20267,500→Oct 2026143K19×

Channel views

Feb 2026644K→Oct 202620M31×

Whole-channel totals, not only the videos we edited. Today’s figures read from youtube.com/@DrJonathanTam on 23 Oct 2026. Jon publishes about once a week; three of those videos were edited by us.

The work

Three documentaries, built from data.

Each one is a 20-minute argument with numbers on screen. Press play.

Video 1 · Apr 2026

Cancel Your Japan Trip This Christmas.

Seven acts on why Japan turned on tourism: the currency trap, anime pilgrimages and tourist gentrification, each one charted.

535Kviews200K+first month

Video 2 · Jun 2026

Why Chinese Culture Will Never Survive

56 ethnic groups, 300 languages, one with fewer than 100 speakers left. A sociology framework made visual, chapter by chapter.

99Kviews18 minruntime

Video 3 · Aug 2026

How China Conquered America

Our third edit, with a sponsor read built in. Jon approved the final cut in August and posted his Clutch review the same week.

Not published on Jon’s channel yet

How it went

One writer, one editing team.

01 · The brief

He writes. We do everything else.

Jon’s videos are 20-minute talking-head documentaries. Each one needs data-heavy motion graphics, sourced B-roll, sound effects and background music.

His part is the script and the recording. Ours is the rest, from first assembly to the final export.

02 · The result

The right editor, and a review to prove it.

The Japan video went live the day we delivered the final cut. It passed 200,000 views in its first month and has 535K today.

Two more documentaries followed, each through the same review rounds. After the third, Jon wrote a five-star review on Clutch.

“They let me choose from possible candidates during onboarding and we landed on the right guy.”
Dr. Jonathan Tam, on Clutch

What every video gets

Built for data-heavy storytelling.

Animated data

Every statistic becomes a chart, map or counter, so the argument reads on screen without a wall of text.

Sourced, accurate B-roll

Footage checked against the script for place, culture and currency. The right country, every time.

Sound and music

Background score, sound effects and levelled dialogue, mixed for a 20-minute watch.

A written handbook

Every note Jon gives goes into his channel's style guide, so it never has to be given twice.

Sponsor reads

Sponsor integrations placed and cut to Jon's script, without breaking the flow of the story.

Review in Frame.io

Notes are left on the frame, answered in writing, and tracked round by round until Jon approves.

★★★★★

Online review · Clutch · Aug 2026

“Everything is written in black and white with clear contingencies. There are no gimmicks.”

Increditors has edited 20-minute talking-head videos that require data-heavy motion graphics and sourcing B-roll, along with sound effects and background music. The team has handled everything from start to finish; I only do the scripting and recording. The first video got 200,000+ views in a month. They let me choose from possible candidates during onboarding and we landed on the right guy.

Dr. Jonathan Tam YouTube channel profile picture

Dr. Jonathan TamSociologist and YouTuber, 143K subscribers

More creators we grew

Other channels, same playbook.

Every number is the creator’s, every video is ours. Click any result for the story.

Riley Coleman$390Kattributed revenue

Trade with Pat+27Ksubscribers in under 2 months

Ashlee Young Piano Studio+720Kviews and +20K subscribers

The Trajectory76videos since 2023

Sabrina Ramonov+219Ksubscribers and +12.8M views

GoDaddy9 finalssmall-business stories for 3 customers

$390K

attributed revenue

YouTube · Trading education · with us since 2022. 120K+ subscribers generated · 7M+ views generated · $390K+ in attributed revenue.

“Increditors has done an amazing job editing my videos; my YouTube channel wouldn’t be where it is today without them.”
Riley Coleman · Owner, Evolved Traders · ★ Clutch

+27K

subscribers in under 2 months

YouTube · Forex education · with us since Feb 2024. 132K to 159K subscribers in under 2 months · 7.7M to 9.5M views in the same window · 30 videos in our portfolio.

“They’re more expensive than other editors, but the quality is there.”
Patrick Ryan · Owner, Trade With Pat · ★ Clutch

76

videos since 2023

Video podcast · AI research · with us since 2023. 76 videos in our portfolio, 52 long-form interviews · Guests include Yoshua Bengio, Nick Bostrom, Stephen Wolfram, Stuart Russell and Max Tegmark.

“They stand out for their clear communication, responsiveness, and attention to detail.”
Annelize Potgieter · Assistant to the Founder, The Trajectory · ★ Clutch

+219K

subscribers · +12.8M views

YouTube · AI education · interviews, tutorials and documentaries.

9 finals

small-business stories for 3 customers

Small-business video editing · social ads · built for program-scale volume.

Your channel next

You write it. We'll make it watchable.

Send us a script or a recent video. We’ll tell you honestly what we’d change and whether we’re the right fit.

5.0 on Clutch12 verified reviews

1,700+ videos340+ clients

First cut in 5 daysor $500 off

We only have 1 available spot for regular clients in Q1 2027.

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